The intent of this overview is to create an executable marketing plan for Magdalena’s that will drive significant results for the business. We used the StoryBrand Marketing Framework to guide our creation of the marketing content. This content will be used to increase engagement among your customers, increase your conversion rates, grow your business, and make the impact you desire.

Keep in mind, all of the content provided is intended for you to use directly AND create new content using the concepts/ideas provided. It’s a launching pad for content creation. For a more detail copywriting service, click here.

To view your final BrandScript, click below.

Downloadable Audio File


Most people struggle to find a caterer that can create the perfect menu for their special event. By using our Simple Menu Design process, they'll free up all the time they need to create an event that is unforgettable.

**You don’t have to say this EXACTLY but what you say needs to be clear. This will help you get started. Memorize this. Let it sink in. The more you say it, the more natural it will be.


At Magdalena's we know you want to be a person who can design an event that builds memories and meaningful connections. In order to do that, you need a caterer that deeply cares about how the food can connect each person at your event. The problem is, there are so many catering companies to choose from. You don't know where to begin and that makes you worried that your event won't be perfect. You deserve an easy way to create an unforgettable event while eating the best food in Fort Worth. We understand how overwhelming it can be to create the perfect menu, that's why for over 4 years we've helped thousands easily create theirs.

Getting started is easy! All you do is:

  • Schedule a Meeting

  • Design Your Menu

  • Create memories over a delicious meal!

Schedule a meeting today, and in the meantime, download the free PDF called, "The Ultimate Caterer Interview Guide". This PDF will give you the questions you need to ask when hiring your next caterer so you can stop the endless frustration loop and create an unforgettable experience.

**Think of this as a bank of words you can withdraw from. Be creative but stay close to the concepts and ideas provided here. If you need more help from a copywriting perspective, let us know!

Website Review


We’re Always Here To Help!

If there is anything else you need or if you have questions, email us anytime.

James Thorne, CEO — james@quirkadvertising.com

Chris Rivera, StoryBrand Coach — chris@quirkadvertising.com